GBS Malta's MBA in Marketing Management receives prestigious CIM accreditation

St Julian’s, Malta – GBS Malta is pleased to announce that its MBA in Marketing Management has been officially accredited by the Chartered Institute of Marketing (CIM), the world's leading professional body for marketing. This accreditation marks a significant milestone in the institution's commitment to delivering industry-aligned, world-class business education.

Strategic partnership and student benefits

CIM accreditation recognises GBS Malta's rigorous curriculum development and alignment with industry standards. As an accredited institution, GBS Malta MBA students benefit from:

• • Professional exemptions: Students receive exemptions from CIM qualification modules, reducing assessment requirements and accelerating their route to professional credentials.
  • Accelerated pathway: Students can complete CIM qualifications up to 66% faster whilst studying for their degree.
  • Global network access: Membership of the Marketing Club, an exclusive international community of marketing professionals, academics and peers offering valuable resources and career development opportunities.
  • Enhanced employability: CIM-recognised credentials strengthen graduate profiles, demonstrating mastery of key marketing competencies sought by employers worldwide.

What this means for students

Graduates of the MBA in Marketing Management at GBS Malta are eligible for exemptions from core modules within CIM's Certificate in Professional & Digital Marketing (L4) and Diploma in Professional & Digital Marketing (L6). This enables graduates to achieve professional recognition in a significantly shorter timeframe. Graduates have up to five years from programme completion to pursue their CIM qualifications.

Access to the Marketing Club is available to students for just £10, providing opportunities to build professional networks, access exclusive industry resources and connect with marketing leaders across continents.

Expert commentary

Allen Lofaro, Director of Operations at GBS Malta, said:

"We are delighted to achieve CIM accreditation for our MBA in Marketing Management. This partnership reflects our commitment to ensuring our students graduate not only with a world-class degree, but also with industry-recognised credentials that open doors across the global marketing profession. Our curriculum has been developed alongside CIM's learning outcomes to ensure strong alignment with real-world industry requirements. This accreditation provides our students with a genuine competitive advantage as they launch their marketing careers."

Maureen Wincott, Head of Learning Partnerships at CIM, added:

"We are delighted to partner with GBS Malta. This accreditation demonstrates the institution's commitment to high-quality marketing education. Our students benefit from exemptions that accelerate their professional development, as well as membership of our global Marketing Club, which provides unparalleled access to the marketing profession worldwide."

Celebrating the partnership

GBS Malta partnership session – 22nd January 2026

On Thursday, 22nd January 2026 at 1pm, GBS Malta hosted an exclusive induction session introducing students to the CIM partnership. Damian Cuke, Learner Partnership Development Executive at CIM, presented the strategic benefits of CIM accreditation, professional qualification pathways, and how this partnership directly enhances student employability and career prospects.

Key topics covered:

• • Direct benefits of accreditation – How CIM credentials strengthen your professional profile and employer recognition globally.
  • Professional qualification routes and exemption frameworks – Pathways to advance your qualifications through CIM-recognised programmes and potential exemptions based on your GBS Malta studies.
  • Marketing club membership – Access to CIM's professional network, events, and community of marketing professionals.

This session reinforced how the partnership between GBS Malta and CIM positions students for both immediate career readiness and long-term professional development in the global business landscape.

About CIM

For over 100 years, the CIM has been the universal voice of marketing, championing the profession’s positive impact on organisations, economies and society worldwide. CIM is the trusted provider of professional qualifications, thought leadership and best practice guidance for marketers at every career stage.